Applied Research
De centrale vraag die we bij het associate Lectoraat Customer Insight willen beantwoorden: hoe kan je op basis van inzicht in je (potentiële) klant duurzame waarde creëren voor de stakeholders van je organisatie?

We doen onderzoek met zowel commerciële als publieke organisaties. Denk bijvoorbeeld aan start-ups, gemeenten en adviesbureaus. De onderwerpen variëren van marktonderzoek tot inwonersparticipatie en van mobiliteitsgedrag tot Retail.
Opportunities for collaboration
Types of collaboration/ Joint Research/ Types of companies and institutes
Our working method
The way we approach research and collaboration with partners
Knowledge partners and networks
Companies/ Institutes/ etc..
News
The libraries are merging
We would like to inform you that we are currently working on establishing one central library per campus. The library at Kapittelweg 35 will be moving to the library at Kapittelweg 33. The library at Ruitenberglaan 27 will be moving to the library at Ruitenberglaan 31.
ISB publishes Springer Nature book chapter on sustainability-driven research
ISB has contributed a new book chapter to a Springer Nature volume, presenting a practical framework that supports research centers in embedding sustainability into their strategies and daily practices through collaborative change processes.
Data Protection Authority imposes fine on HAN
In September 2021, HAN was hacked, resulting in a data breach. HAN immediately reported this to the Dutch Data Protection Authority; on 17 December 2025, the Data Protection Authority announced the amount of the fine.
AgriFood Forward World Café – Event Recap
On November 20, 2025, HAN's Center of International Business Research organized the AgriFood Forward World Café, bringing together professionals, policymakers and researchers to explore perspectives on the future of sustainable food systems.
Week of the International Experience at HAN (WOTIE)
This year's Week of the International Experience is from 17 to 21 November 2025. This week is all about highlighting the value of international experiences for all students. By connecting Dutch and international students, we discover new perspectives and cultures together.
Keuzegids 2026: HAN counts 10 top-rated programs
Ten top-rated degree programs, 14 programs with 4 stars, and a stable position in the national ranking among major universities of applied sciences. These are the highlights from the 2026 Keuzegids hbo program guide for HAN.
"Having a good time is what feeling connected is about"
Connectedness is not something fleeting; it’s wonderful to feel part of a community. Rob Verhofstad, chair of the Executive Board, emphasized this during the opening of the new academic year. "That's what I wish for our students – and for everyone else."
HAN Student Alexe Streamlines Digital Transition to Keep Allego Charging Stations Running Smoothly
During his internship at Allego, Alexe Harti immersed himself in the digital world behind the company’s public charging stations. The Moldovan HAN student in Electrical and Electronic Engineering helped accelerate the testing procedures to ensure everything operated correctly. Together with his internship supervisor, Marco Teunissen, he shares his experience.
Fewer or no trains due to strikes on 16 June
Starting Friday 6 June, NS personnel will be on strike, which may lead to fewer trains running or none at all. If you travel to HAN by public transport, your journey could be affected.
